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Local PR firm rebrands

The Wānaka App

26 April 2024, 1:33 AM

Local PR firm rebrandsScope Communications Managing Director Celia Crosbie

Wānaka-based marketing communications consultancy Scope Media has rebranded to Scope Communications.

 

Managing director Celia Crosbie said replacing the word ‘Media’ with ‘Communications’ in the brand name has been two years in the making.



“As a team, we felt that ‘communications’ better reflected what we do," Celia said.


“The power of media and communication now exists within a range of integrated channels and it’s now more important than ever to specialise in all.”

 

Scope Communications works across a range of sectors specialising in digital PR (creating content for search engines as well as humans), issues and reputation management and producing special publications.



Scope has been named as a finalist in the Public Relations Institute of New Zealand (PRINZ) Awards for the Best Small to Medium PR Consultancy Award. The winner will be announced on May 29, 2024.

 

Scope Communications comprises a team of five: Managing Director Celia Crosbie, Senior Communications Consultants Rebecca Williamson and Steph Johnstone, Digital Media Strategist Monique Wijnen and Account Manager Aspen Bruce.


PHOTO: Supplied