As the festive season approaches, Community Link is calling on the community to support its annual Christmas appeal, with demand for help rising sharply and many families facing what the organisation calls “impossible choices”.

Community Link chair Ian Maxwell said being involved with the support and connection centre offers a window into a side of the Upper Clutha that many people don’t see.

“Behind closed doors, many families are struggling,” he said.

“Sky-high rents, above average food costs, and limited access to complex health services make life difficult even for those with two stable incomes.”

With Christmas approaching, the pressure is intensifying, Ian said. 

“Families want to create a joyful holiday with special meals, gifts, moments of celebration but for many, these are luxuries they simply can’t afford. 

“The reality is they can’t: parents are making impossible choices, wondering how to give their children a Christmas they’ll remember without falling deeper into debt.”

Community Link’s annual Christmas appeal aims to ease that strain by providing Christmas hampers, general food support, and other essential help over the holiday period.

The organisation says financial donations are the most helpful way to give, as the funds can be used where they are most helpful - whether that’s hampers, gift bags for seniors, or age-appropriate toys.

Donations of food, household items, and vouchers are also welcomed, and both local New World supermarkets will soon have donation bins and will accept donations at the checkout. (Check this list to see which food and household items are most helpful). 

“Many locals want a strong community where no one should go without and are keen to grab the opportunity to help, and now is the time,” Ian said.

Community Link manager Kate Murray is also encouraging anyone who needs support to reach out.

“We hope that families in our community know they can come to us when they need help or support,” Kate said. 

“Just get in touch. Whether it’s food, help with household costs such as power, transport – whatever it may be – we’ll help wherever we can.”

Community Link staff will be at New World Three Parks next Tuesday (December 2) to promote the appeal and talk with locals.

PHOTO: Community Link