Community Link is overjoyed at the outstanding result from its 2025 Cold Kids winter appeal, manager Kate Murray says.

The campaign raised $66,000, surpassing its original $60,000 target - all of which will go towards ensuring local households can stay warm this winter.

Cold Kids was launched in response to surging winter energy costs and increasing demand for support after the loss of government funding that had previously helped families in need heat their homes.

The response from the Wānaka community was extraordinary, Community Link chair Ian Maxwell said.

“The Cold Kids campaign is proof of what happens when a community decides not to look the other way,” Ian said.

“These donations are more than financial support - they’re a message to every child and family that they matter, and that we’ll look out for each other.”

The campaign drew support from across the community, individuals, businesses, and organisations alike, and donations ranged from under $10 to over $2,500.

In addition to the financial support, Community Link received trailer loads of firewood, warm winter clothing, and pyjamas - all essential supplies for families facing tough choices between heating, food, and housing.

“We’ve seen firsthand the relief and dignity that warmth brings,” Kate said. “From the smallest donation to the largest, every donation has helped ensure no child in our community has to face winter cold and alone.”

Murray Walker and The Cucumber Sandwich Club played a key role in driving the campaign forward, Kate said, by coordinating donation efforts and engaging the wider community with energy and commitment.

With the support now in place, Community Link is well-equipped to meet local demand throughout the winter. 

Anyone who is struggling with heating costs this winter is encouraged to get in touch with Community Link. 

PHOTO: Consumer NZ